1,000+ five-star stays • Superhosts for 10+ years • Property Design • Active revenue management

THE
SONOMA
STAY Co.

Vacation rental management in California Wine country

At The Sonoma Stay Co.

we help Sonoma homeowners achieve higher occupancy, stronger net revenue,

and effortless hosting of their homes.
Our mission is to redefine the art of STR hospitality through meaningful experiences and data driven Revenue Management.

Leveraging our decade as Superhosts, we blend thoughtful design and Scandinavian calm, with California warmth and genuine connection. We commit to intentional customer care at every touchpoint, delivering unforgettable stays for our guests, and financial success for our owners.

OUR PHILOSOPHY
PARTNERSHIP

We blend the art of living with the craft of hosting, pairing Scandinavian calm with California warmth, bringing more than 1000 FIVE star reviews to every stay. From shaping spaces through design and professional photography, creating a dynamic property narrative, to implementing dynamic pricing tools and providing truly attentive guest support, every detail is intentional.

Born from our own experience as travelers, homeowners and hosts, we believe that true hospitality is about connection. We create curated guest experiences rooted in the belief that how one feel in a space matters.

We live where we host, proudly serving the neighborhood we call home. We love to partner with owners who believe, as we do, that management is a commitment to serve and connect. When guests feel welcome, supported, and inspired, they don’t just stay, they experience. That personal connection is the key driver of exceptional reviews, higher rankings, higher occupancy, and a thriving business built on trust.
There are a lot of vacation rentals in Sonoma with untapped earnings potential. Not because the home lack character, but because they’re being managed at a distance with impersonal guest messaging, delayed maintenance, and pricing that drifts out of sync with the market dynamics, letting the home sit empty during shoulder seasons, causing platform rankings to slide, while peak weeks go underpriced.

We built The Sonoma Stay Co. for the homeowner who wants boutique care without sacrificing performance.

A home is personal. Its management should be too.

THE ART OF THE STAY

We are sophisticated users of dynamic pricing engines, carefully tracking the booking window to maximize our homes' occupancy and ADR. Our competitive edge is our Revenue Management combined with personal touch. Guided walk through videos of the home prior to arrival creates a connection to the owners and the home. Personalized welcome cards, a bottle of wine and concierge style support through the stay, makes it genuine. In short we don't just automate messaging and nightly pricing; We foster exceptional reviews and guest loyalty that allow our technology to drive higher occupancy and higher net revenue for your property.

THE SCIENCE OF SUCCESS